Fractional Executive Services
Fractional CMO Services for $2M–$20M Companies
Your outsourced Chief Marketing Officer. We own your marketing strategy end-to-end — brand positioning, channel mix, budget allocation, and team leadership — without the $250K+ salary. Built for companies spending $10K–$250K/month on marketing who need strategic direction, not just execution.
Book Your Revenue Architecture ReviewWhat You Get
Senior Marketing Leadership, Embedded in Your Business
Most $2M–$20M companies don't need a full-time CMO. They need a strategic marketing leader who can set direction, manage execution, and hold the team accountable to revenue — without consuming half the budget in salary and benefits.
Sage Media's fractional CMO service gives you exactly that. Kevin embeds directly into your business as your marketing executive — attending strategy meetings, directing your team, owning your marketing roadmap, and ensuring everything ties back to revenue outcomes.
This is not a consulting retainer where someone sends you a deck every month. This is executive-level leadership — on a fractional schedule, at a fraction of the cost.
01
Marketing Strategy & Brand Positioning
A clear brand position, a documented marketing strategy, and a channel mix built around your buyer — not guesswork or trends.
02
Budget Allocation & Channel Mix
We audit where your marketing dollars are going, identify what's producing ROI, and build an allocation strategy that maximizes return on your current spend.
03
AI-Native Campaign Direction
Every campaign we direct is built with AI integration from the ground up — from audience intelligence to performance optimization to automated reporting.
04
Marketing Team Leadership
We manage your existing marketing team or vendors — providing the strategic direction, accountability, and feedback loop that makes execution actually work.
05
Conversion Rate Optimization
Analyze, test, and optimize every touchpoint — from ads to landing pages to sales sequences — so you extract maximum revenue from your current spend.
06
Reporting & Revenue Attribution
Clear, executive-level reporting that connects marketing activity to pipeline, revenue, and ROI — not impressions and clicks.
How It Works
90 Days, Three Phases
The same framework behind every Sage Media engagement — applied to your marketing specifically.
Marketing & Channel Audit Days 1–30
We audit your ad spend, channel mix, brand positioning, and marketing team structure — then show you exactly where budget is being wasted and what full-potential performance would look like.
Marketing System Build Days 31–60
We install the brand positioning, channel strategy, and AI-native campaign systems your business needs — built for your market and your buyer, not a generic playbook.
Accelerate Day 61+
Campaigns get optimized, what's working gets scaled, and marketing performance compounds as a function of the system — not how many hours you spend on it.
Is This Right for You?
Who Fractional CMO Services Are Built For
Fractional CMO engagements work best for companies at a specific inflection point — where marketing strategy has become a bottleneck, not an asset.
Companies spending $10K–$250K/month on marketing with no senior strategic leadership overseeing it
Founders who are currently acting as their own CMO — and know that's the ceiling
Companies with a marketing team or agencies running on instinct instead of a coherent strategy
Businesses between $2M–$20M in revenue preparing for their next significant growth phase
Brands Sage Media Has Built Marketing Systems For
Ready to Stop Being Your Own CMO?
Let's Review Your Marketing Architecture.
Book a confidential Revenue Architecture Review. We'll assess your current marketing position, identify your highest-leverage opportunities, and show you exactly what a fractional CMO engagement would look like for your business.
Book Your Revenue Architecture Review